Editors
Dan Ariely
Dan Ariely, editor, is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, with appointments at the Fuqua School of Business, the Center for Cognitive Neuroscience, the Department of Economics, and the School of Medicine. Ariely is also a founding member of the Center for Advanced Hindsight and the author of the New York Times bestsellers Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty. Dan splits his time between Durham, North Carolina, and the rest of the world.
